Topic(s):
Data and Evaluation, Marketing and Public Relations, Recreation Programming, Revenue Development, Social Media

Description:
Using trends to inspire, theme and tailor your programs, events and communications can lead to services that really resonate with your community. Identify and harness some of the latest shifts and movements in pop culture, consumer behavior and even within your own current offerings to boost engagement, increase participation and elevate your brand's relevance and learn some sources of trends so that you can stay better informed long after this session has ended. We will also strategize how to incorporate fast-moving fads into our sometimes slow-moving program and event design processes.

Speaker(s):
Bobbi Nance